Company:
Eisenmann AG

Industry:
Mechanical and plant engineering

Turnover:
Approx. €860 million

Number of employees:
3200

Situation at the client’s company:

• Increasing internationalization and more competition in local markets
• Required adaptation of the business model
• Expansion of the product portfolio

Company headquarters:
Baden-Württemberg, Böblingen

Internet:
www.eisenmann.com

FRAMEWORK PARAMETERS

Role: Head of Business Unit

Period (duration):

• 11/2007 to 06/2014 (80 months)

Area of responsibility:

• Internationally active BU with 400 employees and approx. €150 million turnover
• Corporate development, strategy and internationalization

TASK

• Development and implementation of an international growth strategy for locations, products, organization and markets
• Increasing added value and transformation into a system provider

MEASURES

• Business planning, development of a product strategy and establishment of foreign subsidiaries
• Sales management and support of subsidiaries in order processing (EU, CIS, CEE, CN, IN, BR, MX, USA)
• Technology transfer for engineering and production in selected regions and organizational development
• Expansion through organic growth and M
• Product development application technology

SUCCESSES

• Increase in business unit turnover from €100 to €150 million and market leadership in various markets / industries
• Transformation into a globally operating system supplier with important full-scope satellites in the regions (USA, MX, BR, IN, CN)
• M and PMI of competitors
• Products for application technology developed, patented and brought to market

SPECIAL CHALLENGE

• Intercultural task and change processes
• Transformation of a company that operated international business from one location in Germany to one with multiple operating locations in different regions